Tencent Effect SDK

Tencent Effect SDK（Beauty AR SDK） leverages Tencent’s self-developed AI capabilities and real-time effects processing to offer a wealth of services for many video processing use cases.

Tencent Effect SDK (Beauty AR SDK) Features

Natural Makeup Effects

Built on continuously improved technologies such as image fusion, image enhancement, and delicate deformation control, Tencent Effect SDK （Beauty AR SDK）delivers smart makeup effects in addition to real-time beautification and face shaping, allowing users to quickly switch between different natural looks.

Stable Animated Stickers

Thanks to Tencent's highly optimized imaging technology and industry-leading 3D capabilities, animated stickers accurately follow facial keypoints to deliver an immersive and interactive sticker experience. Enter the asset store to explore a vast array of stylized effects.

Easy to Use

Tencent Effect SDK （Beauty AR SDK） is available as an offline SDK. It can be flexibly integrated into CSS, UGSV, and TRTC SDKs to quickly add support for beauty filters and effects in videos.

Personalized Material Design

Tencent Effect SDK （Beauty AR SDK） comes with many materials, templates, and dedicated tools for creating effect materials. 2D/3D stickers and makeup materials can be conveniently customized and imported into the SDK.

USE CASES

Engineered for Effortless Beauty, Designed for Every Scene

Live Streaming

Video Conferencing

E-Commerce

Online Education

Video Calling

Social Media

Comprehensively enhance streamer appeal and live room atmosphere, efficiently boosting tipping revenue

Deliver stable, high-quality beauty and body shaping features, combined with cool full-screen gift effects, to stimulate user consumption and interaction, creating high-traffic, high-revenue live rooms.

AI Fine-Tuned Beauty & Shaping
Immersive Gift Effects & Animations
Magic Expressions and Interactive Props

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Shape professional image, eliminate background distractions, and make remote collaboration more focused and efficient

Intelligently blur cluttered backgrounds and offer light-touch native beauty features, allowing participants to maintain a professional, polished appearance from anywhere, enhancing meeting efficiency.

Smart Background Segmentation & Replacement
"Invisible" Real-Time Beauty Optimization
High Performance with Low Power Consumption

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Innovate the virtual shopping experience, enabling AR try-on and driving purchase conversion

Provide realistic virtual try-on features for cosmetics, glasses, jewelry, and apparel, effectively lowering user decision costs and return rates, and converting video interaction into sales.

Accurate Virtual Try-On & Fitting
3D Product High-Fidelity Rendering
Body Skeleton Key Point Tracking

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Increase fun in teacher-student interaction, create immersive teaching scenarios, and improve learning outcomes

Teachers and students can use AR effects for fun Q&A, role-playing, or virtual scene construction, breaking the monotony of traditional classrooms and stimulating learning interest through visual interaction.

Virtual Avatars and Background Customization
Fun AR Teaching Props
Body Posture Recognition

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Optimize user experience, provide more natural video connections, and become the preferred choice for daily communication

While ensuring call quality, provide stable beauty and filter features to alleviate user concerns about their video appearance, making video calls as comfortable as voice calls.

Ultra-Low Latency Real-Time Rendering
Millisecond-Level Face Tracking Stability
Stable performance on low-end devices

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Ignite social passion among users and build a high-appeal interactive community

Enable users to be more confident and relaxed in video social interactions through real-time beauty/makeup and multiplayer AR filters, significantly boosting user stickiness and DAU.

Native-Grade Natural Beauty & Makeup
Massive Trendy AR Stickers & Filters
Fun Gesture Interaction Effects

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FEATURE

All The Power You Need, Built in Beauty AR

AI-powered, native natural beauty

Integrated with Tencent Youtu Lab's deep learning, offering industry-leading AI beauty for natural, authentic results.

AI-powered, native natural beauty

Integrated with Tencent Youtu Lab's deep learning, offering industry-leading AI beauty for natural, authentic results.

Ultra-precision 3D face tracking

Supports 256 ultra-precision face key points detection, ensuring stable, accurate, millisecond-level fitting for all effects.

Ultra-precision 3D face tracking

Supports 256 ultra-precision face key points detection, ensuring stable, accurate, millisecond-level fitting for all effects.

Full-dimension body skeleton tracking

Real-time 2D/3D human skeleton recognition supports full-body AR, slimming, and posture features for dance/fitness.

Full-dimension body skeleton tracking

Real-time 2D/3D human skeleton recognition supports full-body AR, slimming, and posture features for dance/fitness.

Immersive gift effect rendering

Designed for live interaction, it renders high-res, high-frame-rate gift animations and tipping effects with millisecond synchronization.

Immersive gift effect rendering

Designed for live interaction, it renders high-res, high-frame-rate gift animations and tipping effects with millisecond synchronization.

Pixel-level background segmentation

Cutting-edge background segmentation for hair-level precision, supporting real-time background replacement/blurring on low-end devices.

Pixel-level background segmentation

Cutting-edge background segmentation for hair-level precision, supporting real-time background replacement/blurring on low-end devices.

High-performance edge rendering

Deeply optimized GPU/CPU for high frame rate, ultra-low latency rendering, perfectly syncing AR effects with audio/video.

High-performance edge rendering

Deeply optimized GPU/CPU for high frame rate, ultra-low latency rendering, perfectly syncing AR effects with audio/video.

Core Technologies

Tencent Effect Open Platform

It implements stickers, face filters, virtual try-on, video editing templates, and other effects for apps in the Tencent ecosystem.. It provides high-performance AI capabilities through its preconfigured, proprietary, and efficient image processing framework. In addition, it has an abundance of materials to adapt to different shooting scenarios, delivering convenient out-of-the-box services for a wide range of industries.